How Many People are riding Royal Enfield ? or wish to ride it ? look at the company's growth

Power Of Equity 

Eicher Motors ( Makers of Royal Enfield)

Share Price on September 2001 = Rs. 17.50

Share Price as on 15th August 2013 = Rs. 4000

Rs. 500000/ Rs 17.50 (share Price) = 28571 Shares

Value as on 15th August 2013 = 28571 x 4000 (share price) = 11,42,85,714

5 lacis worth 11.42 Crore